Timeline Fall 2023 - Spring 2024 Programs Adobe PS/Ai/AE
Figma
Skills Branding
Graphic Design OverviewAs a member of CMU’s American Marketing Association and K-Pop Dance Club, I was responsible for various branding projects during the 2023-24 school year. Individual information about each project is detailed below. 1. KPDC Fall 2023 : Fate Fate was the theme for KPDC’s Fall 2023 showcase, in which I led the efforts of the branding. We emphasized a celestial and fantasy-like concept.
Visual Identity
Marketing Assets
2. AMA Fall 2023 : Insyphys Insyphys was our client for AMA’s Fall 2023 design committee. As a member of the design committee, I helped to create the brand design, marketing templates, and website design to increase customer retention and establish presence in the tech community.
3. KPDC Spring 2024 : AwakenAwaken was the theme for KPDC’s Spring 2024 showcase, in which I co-led the efforts of the branding. We emphasized a fun, refreshing, and fruity visual concept.
Visual Identity
Marketing Assets
4. AMA Spring 2024 : Advanced Optronics Advanced Optronics was our client for AMA’s Spring 2024 design committee. As a member of the design committee, I helped creating a brand refresh, marketing templates, and website design to build a more general market for medical device manufacturers in hopes of increasing customer retention.